NSU MIBC Launches 3rd Edition of MarXcellence 2025

North South University’s Marketing and International Business Club (NSU MIBC) has announced the return of its flagship event, MarXcellence 2025, an International Digital Marketing Case Competition, now in its third edition. Presented by Turkish Airlines, powered by AMA Coffee, driven by Garibook, and with Business Inspection BD as its digital media partner, this year’s competition promises to be a transformative experience for aspiring marketers across the globe.

Pioneering Innovation in Digital Marketing

MarXcellence 2025 stands as a premier platform for university students to showcase their marketing expertise on an international stage. Designed to foster innovation, creativity, and strategic brilliance, the competition reflects the evolving dynamics of the digital marketing industry.

With the digital revolution reshaping how businesses engage and communicate, MarXcellence offers participants an unparalleled opportunity to innovate, adapt, and excel. This year’s theme emphasizes integrated marketing communication, encouraging participants to push boundaries and rewrite the rules of modern marketing.

A Journey of Challenges and Learning

The competition is structured to provide participants with real-life marketing experiences. Beginning with promotional activities and registrations, the event features two immersive workshops where students can learn from industry leaders and corporate icons. These sessions aim to sharpen participants’ skills, offering insights into tackling contemporary marketing challenges.

The competitive journey heats up with three rigorous stages:

  • Round 1
  • Semi-Final
  • Final Round

The grand finale will culminate in a Gala Ceremony on February 22, celebrating the champions and their achievements.

High Stakes and Greater Rewards


MarXcellence 2025 boasts a total prize pool of BDT 450,000, with BDT 200,000 awarded to the champion team. The substantial rewards underscore the event’s commitment to recognizing and nurturing talent while providing participants with a platform to shine on an international stage.

Global Inspiration, Local Impact


By bridging global perspectives and local insights, MarXcellence 2025 aims to inspire the future leaders of marketing in Bangladesh and beyond. The competition encourages participants worldwide to demonstrate their expertise in crafting innovative digital marketing solutions.

For more information, visit the event’s Registration Page or follow updates on the Event Page.

As MarXcellence 2025 sets the stage for the future of digital marketing, it continues to cement its reputation as a premier competition fostering talent, innovation, and global collaboration.

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